Layup

How it works

What a coach on the call does for your numbers.

No bot joins your meeting. The buyer never knows you have a coach.

  1. Set up once, in your own words

    Paste the script you already use, or fill in the value-selling template with your product, price, and guarantee. Rough notes about the buyer are fine; Layup tidies them into a brief.

  2. Take the call where you already take it

    Google Meet, Zoom, or a phone call through your Mac. No bot in the meeting, nothing for the buyer to see.

  3. Know what to say next without looking for it

    A small overlay floats beside the meeting, hidden from screen share if you want. One cue at a time: what the buyer just did, and a line you could say next.

  4. Watch the price get easier to say

    Every problem the buyer names, Layup pushes you to put their number on. By the time you say your price, it sits next to what the problem costs them.

  5. Leave knowing if it's real

    A grade for the call and four questions answered from the buyer's own words, so a maybe never looks like a yes and you know what to go back for.

The overlay

Your coach whispers, you sell.

It speaks up only when it would change the call, about a dozen times in a good one. The rest of the time you are just selling.

  • The cue. What just happened, and the line to say next.
  • Their numbers. Every problem the buyer named, and which one still needs a number on it.
  • Your airtime. How much you have been talking, before the buyer notices.

Why it works

Four questions predict the close.

Should I buy? Is it worth it? Who can buy? When will I buy? Get the buyer to answer all four in their own words and the deal closes. Layup pushes you toward each one and grades you on them.

The buyer's own numbers do the selling. Once they agree there is a problem, you stop pushing and start removing their risk.

What you need

Nothing new to learn before Thursday.

A Mac on macOS 14 or later

Apple Silicon or Intel. Two minutes to set up.

Headphones

So your mic does not pick up the buyer through the speakers. Any pair works.

An invite

Seats are invite-only right now. Request one below.

Request an invite Download for Mac